For Net Metering Systems, paid social is the primary driver of new residential solar leads. The Clovis market is active, competitive, and entirely reachable through Facebook and Instagram — platforms where homeowners spend time and where purchase intent can be captured before they ever hit a search engine.
We manage both the advertising and the organic social presence for Net Metering Systems — building brand awareness at the top of the funnel while running performance campaigns optimized for cost-per-lead at the bottom.
The ad system is connected to the Revelation Portal, which pulls live data from Facebook's API for real-time performance intelligence. Every campaign is monitored for CPL, appointment rate, and ROAS — with fast creative iteration based on what's actually converting. The result is a sustainable, scalable lead flow: $50 average cost per lead, 25% lead-to-appointment rate, and a consistent 5x return on ad spend.
Active campaign management across Facebook — audience targeting, creative testing, budget optimization, and continuous performance refinement.
Short-form and story ad campaigns on Instagram — capturing solar purchase intent from homeowners in the Clovis service area.
Full management of Net Metering's Facebook and Instagram presence — content calendar, posting, community engagement, and brand consistency.
Google and Facebook APIs connected to the Revelation Portal for real-time performance tracking — fast decisions based on live data, not day-old reports.
See the complete multi-discipline engagement — website, video, marketing, and automation.
Custom-coded site engineered for local solar search.
Solar case study videos and 9 short-form ad spots.
Daily Facebook + Instagram management — content calendar, engagement, audience growth.
12 management automations, AI-generated follow-up replies, weekly performance reports.
150 listing pages, weekly programmatic blog engine, 5-competitor intel.
Thirty minutes. Real strategy. No pitch. Walk away with clarity on what's broken and whether we're the right partner.
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