Back to portfolio Case Study — Video · Strategy · Marketing

El Camino Del Mar
Avenal Development Launch

Real Estate · Avenal CA · $5/lead
01 — Context

El Camino Del Mar

  • ClientEl Camino Del Mar
  • IndustryReal Estate Development
  • LocationAvenal, CA
  • Year2024

El Camino Del Mar is a new real estate development in Avenal, CA — the kind of launch that needs a brand video, a paid acquisition engine, and an automated handoff to the on-site sales team.

Revelation Agency produced two property videos, ran the Facebook lead-gen at $5/lead through paid ads, and built the GoHighLevel automation that routes every inbound directly to a sales agent within minutes.

The campaign turned cold real-estate prospects in a non-traditional market into booked site visits at single-digit lead costs.

02 — Deliverables

What we shipped.

Property Video Production

Two property/lifestyle videos that anchor every paid placement and every site visit.

Facebook Lead Gen

Paid acquisition tuned to $5 per lead for a new-development real-estate buyer.

GHL Automation

Inbound leads route to a sales agent within minutes, with structured follow-up sequences that close the loop.

Sales Handoff

Every lead lands on the right rep with the right context — no cold calls, no missed inbound.

$5 leads at the edge of California real estate.

$5
Cost per lead via Facebook acquisition
2
Property videos anchoring every placement
Minutes
From inbound lead to assigned sales agent via GHL
Explore More Work

Related projects.

Creative Work
More Creative Engagements

Browse all creative case studies across the Revelation portfolio.

View creative work
Full Portfolio
All Case Studies

Every engagement, every discipline.

View all work

Build your own growth machine.

Thirty minutes. Real strategy. No pitch. Walk away with clarity on what’s broken and whether we’re the right partner.

Book Your Free Session